3 Things You Should Do Before You Sell on Amazon

May 16, 2017

3 Things You Should Do Before You Sell on AmazonAmazon offers a number of convenient features that attract sellers to utilize this resource for product sales and distribution. Before launching a product on this cyber marketplace, however, it is important to provide the one thing for your product that Amazon doesn’t offer … security. Products listed on Amazon are often vulnerable to profit hijacking and counterfeiting. While this danger may always exist, not every seller and business needs to be vulnerable to the threat.

Brandlox, a service that monitors your Amazon-listed product for unauthorized use, is the only program that currently provides 24-hour protection and monitoring. Using Brandlox with your product is also just as easy as using Amazon, making it a necessary investment in brand protection when deciding to use Amazon as your cyber market.

  1. Start With Security

Even in the ever-expanding cyber environment of Amazon, Brandlox has no issues with protecting multiple products on Amazon. The reason for this is because the security of Brandlox starts with your product’s Amazon Signature Identification Number (ASIN). Every product listed on Amazon is assigned an ASIN, and this number is often the key to manipulating your Amazon listing when thieves try to pass it off as their own.

Since Brandlox monitors your product’s specific ASIN, a seller is immediately alerted the second unauthorized use begins. You don’t have to wait until your profits have been totally depleted before knowing that it is time to take action. And once it’s actually time to take action, Brandlox provides the tools to generate a legal Cease and Desist Order to provide further deterrence of illicit use.

  1. Keep It Simple

Adding another level of difficulty when launching a product is never advisable. Keeping with the convenience that Amazon provides, Brandlox offers monitoring and protection that can be accessed from your mobile device. Not only will Brandlox alert sellers to the unauthorized use of their ASINs, a seller is also able to monitor other sellers who are authorized to use an ASIN.

This allows a seller to receive the latest information about a product’s current success and provides a tool to help businesses make decisions when determining future goals. The Brandlox app provides a one-stop location for monitoring both authorized and unauthorized use of your product’s ASIN, while providing easy-to-use tools that will help you take action if is ever necessary.

  1. Keep Costs Low

Brandlox offers three different packages that start as low as $29 per month and can cancelled anytime without penalty. Common platforms like Volusion, Shopify, Magento, BigCommerce, and Zapier – all work with Brandlox. So rarely is it necessary to buy any additional software.

Businesses or sellers don’t have to worry about paying for updates or constantly buying updated versions of the application either. Brandlox is constantly working on updates and improvements to keep up with a changing cyber marketplace. The most important Brandlox features are offered on every package, so a product can receive full protection on a small start-up budget. Each package provides the ability to monitor up to 100 ASINs, identify unauthorized users, and receive alerts when new sellers join a monitored ASIN.
Brandlox stops any seller on the Amazon marketplace from becoming victims of cyber brand theft and profit loss. Losses that occur from ASIN counterfeiting and hijacking have the potential to cost far more than the low monthly fee offered by Brandlox. When it’s time to create a to-do before launching a product on Amazon, the security and protection of Brandlox will help you keep it simple and keep costs low.
Begin protecting your Amazon-listed product by visiting Brandlox, or e-mail questions to Brandlox today! You can use our online contact form.

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